Coste de anuncios (CPC·CPM·CTR)
Calcula CPC, CPM y CTR a partir del gasto, las impresiones y los clics.
Inputs
- Gasto publicitario (€)
- Impresiones
- Clics
Example
CPC (coste por clic): 125.00 €
| CPM (por 1.000 impr.) | 2,500.00 € |
|---|---|
| CTR (ratio de clics) | 2% |
How it works
CPC=gasto/clics, CPM=gasto/impr.×1000, CTR=clics/impr.
FAQ
How does the Coste de anuncios (CPC·CPM·CTR) work?
Calcula CPC, CPM y CTR a partir del gasto, las impresiones y los clics. CPC=gasto/clics, CPM=gasto/impr.×1000, CTR=clics/impr.
Is the Coste de anuncios (CPC·CPM·CTR) free?
Yes — every calculator on Calcova is free and you can download the results to Excel.