Break-Even ROAS Calculator
Calculates the break-even return on ad spend and margin from price and cost.
Every calculation runs instantly in your browser, so your inputs are never sent to a server, and the tool is free with no sign-up. You can save the results as an Excel file with live formulas and reuse them later.
Inputs
- Selling price ($)
- Cost (incl. fees) ($)
Example calculation
Break-even ROAS: 250%
| Margin | 40% |
|---|---|
| Ad budget per unit | $12.00 |
Method & notes
Break-even ROAS = price ÷ unit margin × 100%. Beat it to profit.
Tips
Change any input and the result recalculates in real time. After downloading the Excel file, you can reuse it by editing only the yellow input cells.
FAQ
How does the Break-Even ROAS Calculator work?
Calculates the break-even return on ad spend and margin from price and cost. Break-even ROAS = price ÷ unit margin × 100%. Beat it to profit.
Can I save the results?
Yes. You can download the results for free as an Excel (.xlsx) file with live formulas that recalculate when you change the yellow input cells.
Is it free?
Yes — all Calcova calculators are free, and you can save results as an Excel file.